Live sports streaming is surging to a far more dominant role in sportscasting, with major implications for how license holders go about monetizing and protecting their assets.
The combination of surging viewership across all types of OTT services against the ongoing global falloff in traditional TV viewing has created a revenue opportunity that sports license holders can ill-afford to ignore.
In this report, we provide an in-depth look at the trends in live sports streaming and the market forces driving them. This is a snowballing set of mutually reinforcing developments, resulting in today’s exciting live sports streaming market. Live action has come roaring back after the pandemic hiatus to a public eager to enjoy sports and entertainment on connected devices.
Register now to get the 2022 global overview of live sports streaming report.